Certificate in Multimedia Journalism
Course Overview
The Certificate in Multimedia Journalism at the London School of Journalism, Humanities & Modern Languages (LSJHML) is a three-to-six-month UK qualification covering the working craft of cross-format reporting. You will take a single story across written, audio and video formats, building the production discipline that contemporary digital-first newsrooms expect of every reporter.
This Certificate sits at the intersection of print, broadcast and online craft. You finish able to write a 600-word piece, cut a four-minute audio package and produce a 90-second video for the same story — and explain which version belongs on which platform.
Key Features
- Cross-format story project — one substantive story produced in writing, audio and video.
- Writing module — short-form web writing, structure for scroll.
- Audio module — interviewing, package construction, basic editing.
- Video module — phone-camera reporting, basic edit, short-form vertical and longer landscape.
- Distribution module — which format suits which platform, and why.
- Three study modes — on-campus, fully online, or distance learning.
What You Will Learn
The Certificate in Multimedia Journalism is built around the working day of a contemporary multi-format reporter — covering a single story and adapting it for the three or four platforms that need different things from it.
- Story scoping across formats — what works in writing, audio and video.
- Short-form web writing — structure, length, multimedia integration.
- Audio package craft — voicing, interviewing, basic editing.
- Video on a phone — composition, light, sound, basic edit.
- Short-form vertical video — what makes a piece work on social.
- Platform-appropriate distribution — what each channel actually wants.
- Asset management — keeping a single story's outputs organised.
- Multimedia ethics — clip selection, accessibility, consent across formats.
Who This Course Is For
- New reporters wanting all-round multimedia competence.
- Single-format journalists adding other formats to their portfolio.
- Bloggers and freelance writers extending into audio and video.
- Communications staff producing multi-format content in-house.
Career Pathways
Contemporary newsrooms increasingly expect multi-format competence from junior reporters. The Certificate supports moves into digital and broadcast newsrooms alike. Typical applications include:
- Multimedia Reporter (digital-first publisher, broadcaster online team)
- Video Journalist (newspaper video desk, social-first publisher)
- Junior Multimedia Producer (broadcaster, podcast network)
- Content Producer (in-house comms, agency)
- Freelance Multi-Format Reporter
- Continued Study (Diploma in Multimedia Journalism, Diploma in Journalism)
The Certificate articulates into the Diploma in Multimedia Journalism at LSJHML for students continuing.
Entry Requirements
- Minimum age 16.
- Secondary school qualification (GCSE/O-Level or international equivalent).
- IELTS 5.5 (or equivalent) for non-native English speakers.
- No prior multimedia experience required.
Why Study at LSJHML
The London School of Journalism, Humanities & Modern Languages is a specialist higher-education provider based in central London. Our programmes are designed in dialogue with working professionals — journalists, translators, civil servants, academics, broadcasters, editors, publishers and policy researchers — so what you learn in seminar on Monday is what your future employer is using on Tuesday. We deliberately keep cohorts small, give every student named tutor support, and treat employability as a structural part of every programme rather than an optional add-on.
London is the work — politics, courts, capital markets, theatre, broadcasting, publishing, public service, the global press. Your studies are taught in the same square mile where the stories you read about happen. Whether you join us on-campus, online or by distance learning, the city is your classroom and our industry network is your launchpad.
Apply for the Certificate in Multimedia Journalism
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